The course is conducted in English。

In this course, we will delve into the relationship between market dynamics and firm strategy, employing a comprehensive approach that combines theoretical models and empirical tools. The primary focus is on the practical implications and real-world applications of the concepts explored. The main topics covered are market power, price discrimination, bundling, durable goods, product differentiation, advertising, consumer search, experience goods, and network effects.

Our exploration will illuminate the impact of firm strategy on markets and unravel how markets, in turn, shape strategic decision-making. This understanding is essential for individuals aspiring to careers in management, consulting, equity research, and public policy. Moreover, for those with a general curiosity about why certain products are (or are not) available and why it is that firms behave the way they do, this course provides valuable insights into the intricacies of the market and strategic interactions.

Prerequisites (which can be taken prior to or concurrently with this course): Microeconomics (1) (ECON2018) Microeconomics (2) (ECON2019) Statistics with Recitation (ECON2022) Introductory Econometrics with Recitation (ECON2023)

待補

Belleflamme, P., & Peitz, M. (2015). Industrial Organization: Markets and Strategies. Cambridge University Press. Shy, O. (1995). Industrial Organization: Theory and Applications. MIT Press. Varian, H. R. (2014). Intermediate Microeconomics with Calculus: A Modern Approach 1st Edition. WW Norton & Company.